Souvenir® Success Story: Healthcare

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A Speech-Language Pathology Center was looking to expand their services and grow their influence in the community. Knowing the power of promotional products, they turned to Souvenir® writing instruments to help expand their brand.

Assessments & Learning

In-depth assessments of speech, language and/or feeding skills are the essential first step to effective speech-language pathology. These assessments and treatment plans rely heavily on hand-written notes, so it only made sense to have promotional pens on-hand. The center chose #55939 Souvenir® Motive Pens for several reasons: the barrel width was good for all ages to easily grasp, there was a color option that matched their corporate branding, and it came in a complementary stylus version for their workshop students.

The team at the speech-language pathology center were impressed by the unique style of the pen including the geometric grip pattern and Souvenir® logo emblem. They felt the elevated features and design aligned with their corporate identity of being a high-quality facility with modern therapies and practices. Staff members were proud to both use and give away the Motive Pens imprinted with their logo.

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Workshops

The center developed a new program using touchscreen tablets to help facilitate communication and speech therapy. These workshops helped students who had communication impairments learn how to use strategies and apps to help with their individual treatments.

Clients who attended these workshops received #55940 Souvenir® Motive Stylus Pens to use with their tablets. The pens were helpful for moving quickly between taking notes and using the tablets while learning. The speech-language pathology center was pleased to have their logo on display while clients were practicing techniques they learned both during and after the workshops concluded.

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Appreciation

For an annual fundraising gala, the speech-language pathology center was looking for a useful and memorable favor for their donors. They decided an imprinted gift pen would be a great way to represent their dedication to communication, both verbal and non-verbal. The #55944 Souvenir® Tux Pen in silver was selected because of the impressive weight, stylish design and sophisticated laser engraved imprint option.

The speech-language pathology center received great feedback on the favors, and even received several inquiries from donors on where they could get more Tux Pens. They also included new campaigns featuring Souvenir® pens in their marketing, promotion and event budgets for 2019.

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Visit bicgraphic.com to learn more about the Souvenir® brand and how you can write your own Souvenir® success story.

© 2019 BIC Graphic NA, Clearwater, FL 33760

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